A contact center is a centralized office used for the purpose of receiving and transmitting a large volume of requests by telephone. Contact Center is a newer name for a call center, also referred to as “customer interaction center”, reflecting several other forms of contact (email, fax, text chat, Internet call back, VoIP, and even regular mail) are handled in addition to phone calls.
The traditional call center—rows of agents in headsets answering calls—is becoming obsolete. In a consumer-driven, Internet-enabled world, your customers aren’t just calling you. They want to reach you via email, IM, text, and more. And simply taking calls isn’t enough to keep customers loyal—you need to proactively reach out to build relationships, up sell, and solve problems before they become deal-breakers.
In short, you need a contact center. You need to reach your customers using the communications channels they want. You need to balance inbound and outbound communications so that no one is left waiting. And you have to do all of this while cutting costs, improving agent efficiency, and maximizing the value of every customer.
From internal operations to customer relationship management, we offer solutions to help make your entire contact center more effective.
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